Redweb scoops gold, silver and bronze at Digital Impact Awards 2012
Redweb’s excellence in digital communications was rewarded with a gold, silver and bronze at last night’s Digital Impact Awards.
The Bournemouth-based agency won an award for every category they were shortlisted in, for projects McCarthy & Stone, the RNLI and Shorefield Holidays.
The annual event welcomes agencies and organisations from across the UK involved in digital. The ceremony, held at The Brewery in London, was attended by key members of Redweb’s project teams and clients from the agency’s nominated categories.
Redweb received gold for ‘Best use of digital in the property sector’ for its design and build of McCarthy & Stone’s website, a project which required extensive user testing, coinciding with a company-wide rebrand.
Matthew Elgie, Head of Digital Marketing at McCarthy & Stone, said of the gold: “Our team worked passionately on the new website to roll out our exciting new branding to position us as the market leader for the people looking to buy property who want to enjoy a greater later life. Customer feedback on the design and architecture has been very positive and online enquiries are up by over 10 per cent. Redweb delivered on an ambitious schedule and I'm thrilled we've won this award.”
Silver was awarded for ‘Best use of digital by a NGO, NFP or charity’ for Redweb’s design and build of the RNLI’s new website, now including localisation features and innovative tools to increase user interaction.
The bronze award for ‘Best use of digital in the travel and leisure sector’ recognised the design and build of the Shorefield Holidays website, now stamped with prominent call to actions and a strong brand identity.
Redweb CEO, Andrew Henning, said: “We are thrilled and extremely proud to have won these national awards at such a prestigious event in the digital calendar, and it’s fantastic that the hard work and dedication of our teams has been recognised.”
Andrew Thomas, publisher of Communicate magazine, said: “This year’s digital impact awards saw a 54 per cent increase in entries and all entries were of an incredibly high standard. So for Redweb to have won gold, silver and bronze means they show real creative flair, strategic insight and strong execution skills”.
The Digital Impact Awards was established by Communicate magazine, the UK’s leading magazine for corporate communications and stakeholder relations. The awards entries were judged by a panel of experienced in-house practitioners, digital communication directors and online marketing managers.